Almarai, the leading dairy and food company in the Middle East, has selected SIG as a strategic partner for its ambitious five-year expansion plan
The partnership, which aligns with Almarai’s sustainability goals, is set to enhance both operational efficiency and geographical reach through SIG’s flexible manufacturing solutions. This collaboration builds upon a successful two-decade-long relationship, during which both companies have set significant industry standards for quality, adaptability, and environmental responsibility. Together, they have introduced innovative products and packaging solutions, cementing Almarai’s position as a market leader and expanding its footprint across the region.
In recognition of their two-decade-long alliance, the companies have launched the “Pioneering Together for 20 Years” campaign. This initiative highlights key milestones, including the introduction of the first 150 ml juice portion packs and white cheese in carton packaging. The collaboration also saw Almarai’s early adoption of SIG’s Asset Health Monitoring system in 2021, which uses predictive technology to ensure the smooth running of production processes.
The partnership’s resilience was particularly evident during the COVID-19 pandemic, when SIG’s technical support enabled Almarai to maintain continuous production and meet the surge in demand for packaged foods. This highlights the strength of their ongoing collaboration, which remains focused on delivering innovative, high-quality solutions to consumers across the GCC. Through this partnership, both companies continue to drive progress in packaging and production technology, ensuring they remain leaders in the fast-evolving food and beverage sector.
